The Fresh Face of Studio McGee

05 February –

The Fresh Face of Studio McGee
Contents
Reading
The Fresh Face of Studio McGee
01 Playful Office Space

Explore a new way to engage with Studio McGee’s ten years of guide-driven, inspirational content and diverse portfolio of luxury design projects, the new narrative of StudioMcGee.com is one that celebrates our evolving status as a culture-driving design house.

Here at Studio McGee, we’re used to months, often years, of finessing every last detail of a design project. The grand reveal is always exciting, no matter what. 2023 was an interesting year in that we took on a design project of a different kind, the digital hub of our company, StudioMcGee.com. After months of working on the design and functionality of this new site experience with the creative agency Made by Six, we are thrilled to debut the fresh face of StudioMcGee.com to you. As you click and swipe, you’ll find enhanced filter functionalities so you can find exactly what you’re looking for, easier ways to shop, and a more thorough look at the luxury design projects that build our portfolio. Take a closer look at the changes to each of the five ways to engage with our brand below.

01

Read
Studio McGee content at your fingertips.

We have always been proud of the diverse, in-depth content we produce on StudioMcGee.com, from user-focused styling guides to behind-the-scenes looks at life in the McGee home. The only problem was that it was hard to find them. Our site lacked the proper filtering for you to drill down to specific content, for example, a guide on setting a spring-specific tablescape. In StudioMcGee.com 2.0 we’ve increased functionality and search capabilities, going from five filters to more than 20, giving you more access to the content you love. In addition, we’re more connected with our social profiles, have better chat features to engage directly with us, and have an easier shopping experience so you can go directly to the product you’re viewing in our portfolio projects. We are so excited for you to explore all of the ways you can READ the Studio McGee aesthetic.

02

Watch
Project reveals, collection launches, and exciting collaborations.

One of the main objectives that spurred a site redesign was the fact that all of the amazing video content we produce was hardly visible. Do you even remember where it used to be? Probably not. Now the new WATCH page showcases the hours of footage we put on our YouTube channel and allows you to filter to find exactly what you’re looking for.

03

Shop
All the ways to get the Studio McGee aesthetic.

From exclusive collection launches with Target to collaborations with industry leaders like Kohler, Ann Sacks, and MasterClass, now all the ways you can SHOP Studio McGee are in one place. Each month, stay tuned for Shea’s Picks, a refreshed collection of items that are inspiring her this month.

stone bathtub next to stool with plant

04

Studio
Our design services, from full-service to virtual, explained.

Studio McGee is first and foremost a multi-disciplinary interior design firm led by founder and chief creative officer, Shea McGee. The Studio McGee signature aesthetic is defined by beautifully balanced spaces that are relaxed but elevated. The fresh face of StudioMcGee.com puts our STUDIO offerings in the forefront, showcasing all the ways in which potential clients can work with us to craft their own dream home.

05

Portfolio
Ten years of design at your fingertips.

As we come upon our ten-year anniversary, we’re looking back by paying homage to the projects that built us. Our PORTFOLIO is the bread and butter of Studio McGee, visually profiling the evolution of our signature aesthetic. Now you can get all the related content, from posts to webisodes, in one place, and shop each project from our product brand, McGee & Co.

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Date Posted
05 February